OUR
SERVICES
MARKETING COMMUNICATIONS PORTALS
Have ultimate control of your print projects
Our web-based system is a proprietary software solution that provides Online Ordering, Inventory Management, Custom Marketing Web Applications, Data Management, and Site Management. You print only what you need, when you need it, allowing your precious marketing dollars to work promoting your business rather than being tied up in print inventory.
Through our marketing platform, we establish connections between your brand and the right customers at the right time, utilizing their preferred channels. Our platform empowers you to launch robust digital advertising campaigns that precisely reach your target audience across various online platforms.
Moreover, we facilitate direct mail campaigns, ensuring engagement with customers through traditional mail channels. With our simplified process—from campaign design to real-time result tracking—you can effortlessly manage brand compliance, expand your customer base, and enhance sales using our marketing platform.
TARGETED MULTI-CHANNEL DIRECT MARKETING SERVICES
Integrated direct marketing represents a powerful strategy that combines various marketing channels, including direct mail, email, social media, display, and connected TV. This approach ensures a seamless and consistent experience for customers across all channels, resulting in heightened engagement and response rates.
By harnessing targeting capabilities such as geolocation, household demographics, interests, and online behaviors, businesses can leverage digital platforms to build their audience. This enables precise ad delivery to the intended audience, maximizing campaign effectiveness.
Direct Mail/Printing Services
MTI Connect provides comprehensive printing and direct mail services that can help businesses reach their customers, promote products, and communicate important information. Our direct mail services include both traditional and specialized programs such as agent, dealer, and franchise programs, customer loyalty programs, abandoned cart programs, new mover programs, and other intent-based programs. MTI Connect’s printing services encompass a broad range of materials, including insurance packages, technical manuals, educational materials, and more.
The company is headquartered in Milwaukee, and offers efficient and timely printing, mailing, and distribution services throughout the United States. Overall, MTI Connect offers a comprehensive set of printing and direct mail solutions that can be tailored to businesses’ specific marketing and communication goals.
Audience Building
Audience Building is a marketing strategy that uses data and technology to identify specific audiences built to your brand. This can be used to digitally target users who are most likely to be interested in your product or service based on household demographics, psychographics, online and offline behaviors, intent data, financial indicators and more.
Digital targeting can be achieved through a variety of techniques and platforms, including:
- Behavioral targeting: This involves targeting users based on their online behavior, such as their browsing history, search queries, or past interactions with a website or app.
- Contextual targeting: This involves serving ads to users based on the content of the web page they are currently viewing. For example, a shoe company might serve ads for its products on a website that features articles about fashion or footwear.
- Geotargeting: This involves targeting users based on their location. For example, a restaurant might serve ads for its menu items to users who are in close proximity to its location.
- Retargeting: This involves serving ads to users who have previously visited a website or interacted with a brand in some way, in order to encourage them to return and make a purchase.
Email Marketing
Another potent channel used alongside our audience building service is email marketing. Establishing an email list comprising subscribers who have expressed interest in the business or brand is essential for successful email campaigns. By offering incentives such as freebies or exclusive content, businesses can encourage individuals to provide their email addresses. Segmentation of the email list based on demographics, behavior, or interests enables the delivery of personalized content to each segment.
Social Media
Marketing on social media platforms is crucial. Businesses can captivate their target audience by crafting compelling content that resonates with them. Furthermore, utilizing audience building and paid social media ads allows businesses to expand their reach by specifically targeting desired demographics, interests, and behaviors.
DATA ACQUISITION & MANAGEMENT
DATA ACQUISITION SERVICES
We understand that data is the key to success for any business, whether a Fortune 500 company or a small local business. That’s why we’ve developed preferred relationships with some of the worlds most sophisticated data partners to collect data for:
- Audience Building & List Enhancement
- Identity Resolution
- Geolocation
- Real Time Strategy
- Integration (ERP & CRM API’s)
DATA MANAGEMENT SERVICES
Our software engineers and programmers create easy-to-use data solutions customized to the specific needs of your business. We help you better understand your current customer database, how to build closer relationships with your existing customers and, more importantly, how to identify best prospects and convert them to new buyers.
- B2C
- About the Customer
- 1st, 2nd, & 3rd Party Data
- Contextual Data
- Behavior Analytics
- Record Validation
Direct Mail & Printing Services
MTI Connect provides comprehensive printing and direct mail services that can help businesses reach their customers, promote products, and communicate important information. Our direct mail services include both traditional and specialized programs such as agent, dealer, and franchise programs, customer loyalty programs, abandoned cart programs, new mover programs, and other intent-based programs. MTI Connect’s printing services encompass a broad range of materials, including insurance packages, technical manuals, educational materials, and more.
The company is headquartered in Milwaukee, and offers efficient and timely printing, mailing, and distribution services throughout the United States. Overall, MTI Connect offers a comprehensive set of printing and direct mail solutions that can be tailored to businesses’ specific marketing and communication goals.
CUSTOMIZED PROMOTIONAL PRODUCTS
Not all direct marketing materials are meant to be informative. Oftentimes they need to be whimsical, or practical, or just plain fun. At MTI Connect, we understand that promoting your business isn’t always about telling people what you do – it’s leaving behind something that represents your company, culture, employees and brand personality.
MTI Connect will help you find the right customized promo items to promote your company, ensuring each item portrays an accurate representation of your brand and will be appreciated by the recipient. Headquartered in Milwaukee, we also offer a comprehensive set of printing and direct mail solutions that can be tailored to businesses’ specific marketing and communication goals.
